Turn everyday email signatures into a powerful marketing channel. With Analytics, you can see how people interact with your links and know exactly which ones get the most clicks.
Email signatures are more than just a sign-off — they’re one of the most frequently viewed pieces of real estate in your business communication. With our new Analytics feature, you can finally measure how recipients engage with the links in your signature. From tracking visits to your website and social profiles, to monitoring clicks on booking buttons or promotional CTAs, you’ll gain clear, actionable insights into which links perform best and how your team’s signatures contribute to overall engagement.
Your analytics dashboard makes it easy to track:
Clicks over time – See engagement trends for the past 7, 14, 30, or 90 days.
Link breakdowns – Find out which links drive the most clicks (e.g. website, LinkedIn, YouTube, scheduling links).
Sender performance – For teams with multiple users, filter results by sender to compare engagement across team members.
Go to the Analytics section of your signature.
Toggle on Enable click tracking.
Note: If your signature is already installed on your devices, only CTA button clicks will start tracking automatically, and sender email filtering won’t be applied (which makes sense if the same signature is used by multiple team members). To enable full tracking — including all existing links and sender-based filtering — you’ll need to reinstall your signature.
Watch your dashboard populate with real-time insights as people click your links.
Click Tracking helps you:
Optimize engagement – Double down on the links that matter most.
Test and improve – Experiment with different calls to action and measure results.
Measure team performance – Understand how each sender’s signature contributes to overall engagement.
Prove ROI – Show the impact of branded signatures with clear, measurable data.
Want deeper insights? Pair click tracking with UTM tags and Google Analytics.
Add UTM parameters to your URLs (e.g. ?utm_source=email&utm_medium=signature&utm_campaign=september2025).
This allows you to see not just the clicks, but how those visitors behave on your site.
With UTM tracking in place, you can attribute sign-ups, bookings, or conversions directly back to your email signatures.
Click tracking is available now for all Pro subscribers. Turn it on in your dashboard and start boosting your signature engagement with data-driven insights.
✨ Pro tip: Test different CTAs (like “Book a Call” vs. “Schedule a Demo”) to see which drives the most clicks in your analytics dashboard.
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